Cheapest country
Japan
$17,782
Toyota Prius
US new car price list · October 2026
13 trims • 5 countries
Toyota Prius US new car price list (October 2026): 5 trims, starting at $28,550 (list price). Official prices compared across 5 countries.
Price summary
Prius price difference by market
Toyota Prius is 186% more expensive in the United Kingdom than in Japan.
↓ Cheapest Market: Japan ($17,782)↑ Most Expensive: United Kingdom ($50,775)
Price Comparison
Prices updated: Oct 4, 2026| Country | Local Price | Currency | Display Price | Tax status | Difference |
|---|---|---|---|---|---|
 United StatesPrius price in United States | $28,550 | USD | $28,550 | Unknown | +61% |
 JapanPrius price in Japan | ¥2,796,200 | JPY | $17,782 | Taxes included | Cheapest |
 MexicoPrius price in Mexico | MX$525,500 | MXN | $27,793 | Unknown | +56% |
 CanadaPrius price in Canada | CA$42,057 | CAD | $30,108 | Taxes excluded | +69% |
 United KingdomPrius price in United Kingdom | £37,895 | GBP | $50,775 | Taxes included | +186% |
* Prices may vary depending on trim, market, and local dealer.
Average price
$31,002
Across 5 countries
Price spread
186%
Between selected min and max
Data coverage
5 Countries
Current country filter
Price Distribution (in USD)
Converted view across selected markets.
- Minimum
- $17,782
- Median
- $28,550
- Maximum
- $50,775
Japan
$17,782
Mexico
$27,793
United States
$28,550
Canada
$30,108
United Kingdom
$50,775
Entry price history
Lowest comparable model price observed in each successful source run
Compare up to 3 markets. The chart shows each market's change from its first observation.
United States+0%
Japan+0%
Mexico+0%
Select a point to view its price
This is a model-level entry price trend. The lowest-priced trim or version may change between observations, so it is not a like-for-like trim comparison.
All Trims (13)
Explore available Toyota Prius trims and key specifications.
LE
4 active offersThis summary is derived from observed source prices and groups raw trim/version names into one canonical trim.
Power194-196 HP
- Trim from
- $28,550
- Fuel
- Hybrid
- Body type
- Hatchback
- Transmission
- E-CVT
- Drivetrain
- Front-wheel drive, All-wheel drive
- Model years
- 2026, 2027
- Markets
- US
- Raw names
- LE
- Coverage
- 1 country / 4 versions
Versions & powertrains
4 active offers| Version | Model year | Fuel | Body type | Transmission | Drivetrain | Power | Engine | Market | Price |
|---|---|---|---|---|---|---|---|---|---|
| LE | 2026 | Hybrid | Hatchback | E-CVT | Front-wheel drive | 194 HP | US | $28,550List price | |
| LE | 2026 | Hybrid | Hatchback | E-CVT | All-wheel drive | 196 HP | US | $29,950List price | |
| LE | 2027 | Hybrid | Hatchback | E-CVT | Front-wheel drive | 194 HP | US | $28,755List price | |
| LE | 2027 | Hybrid | Hatchback | E-CVT | All-wheel drive | 196 HP | US | $30,155List price |
